Viewing entries tagged
london marketing agency

Mission, vision and descriptors

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Mission, vision and descriptors

In this article i set out what a mission, vision statement does, how an organisation can use a descriptor and what a lift speech is. We help organisations establish these as the bedrock of their brand values. This article is an edited piece from my forthcoming book, know your onions: corporate identity.

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Searching

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Searching

'Googling' has become a verb. Talk about brand equity. There is much to be said about the 'dark art' of getting to the top of Google's search results, but most of it is garbage. Here we dispel the myths, advise on best practice and illustrate examples of a job well done. We're not going to include Pay Per Click (PPC) or any ads.

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10 New Year design resolutions

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10 New Year design resolutions

Happy New Year, unless you are Chinese of course, in which case I'm a tad early. This newsletter is a tongue-in-cheek look at typical client requests made to designers and why a client might want to think again. :-)

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Notes to self as a graphic design intern

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Notes to self as a graphic design intern

I picked up an old notebook that I used to jot down some handy graphic design tips when I was doing work experience and the first little while I was first employed. Some pretty useful tips in it to be fair. Here they are, I'm just going to write down exactly what I have in front of me:

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Drupal Agency London – the creative side

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Drupal Agency London – the creative side

So I have written an article on what it takes to be a Drupal Agency In London from the more technical perspective. Navig8 is a full service agency, we design it build it, SEO it and brand it. Focusing on the creative and planning aspects, below are the activities and services A full service Drupal agency should deliver.

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A day out on a press pass

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A day out on a press pass

Every now and then a print job requires a press pass, particularly if the job is of high value and complexity or simply because you want to get the best results for your client. Such is the case today. As I sit here, just a little bored waiting for the next section to be plated and 'run up', I though I'd share with you the experience and process of passing for press.

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CRM integration for Drupal:

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CRM integration for Drupal:

Drupal provides many solutions for integrating CRM systems. This blog discusses the modules that connect the CRM system according to your needs. Remember Drupal is a very powerful and scalable platform and can provide lots of solutions that a CRM system provides. 

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Can anyone do marketing?

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Can anyone do marketing?

The barriers to entry for setting up marketing campaigns have been lowered. From Google Pay Per Click to email broadcasts to Facebook advertising, anyone can do it, so why is marketing 'know-how' still essential.

 

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